News, Tools, & Advice

What Is Data Enrichment & How Can It Help Me Grow?

As the world becomes more and more digital, the importance of data enrichment grows. We've all gotten them before... the webforms that...

What Is Data Enrichment & How Can It Help Me Grow?

As the world becomes more and more digital, the importance of data enrichment grows. We've all gotten them before... the webforms that...

How to Generate Leads with Email

When used correctly, email can be an effective way to generate leads, build relationships, and grow your business. When I started my...

The beginner's guide to marketing automation (and how to build a reliable email outreach machine)

If you’ve ever thought about building a massive sales pipeline that generates predictable revenue - and gets results in less than 7...

Inman names Scout a "game-changing tech tool totally worth learning"!

Members of the real estate industry are always looking for tech tools that are so "game-changing" that it's worth taking that class or...

Yes, AI Is Already Here. And, It's Making Your Life Easier, Not Replacing You.

Every few months, a new headline drops telling us that AI is here and it's going to make a new profession obsolete. But like all...

How to engage real estate leads through email

As a sales professional, you know that your pipeline makes or breaks your year (and probably your career). Picture the most successful...

Can AI Automate Real Estate Prospecting?

As a real estate agent, it can be difficult to stay on top of the ever-changing market and find new customers. However, leveraging data...

Stop Spamming! How to NOT annoy your sphere and still stay top of mind.

Sales people are always trying to build and market their personal brand and they are always looking for the "easy button." Take real...

How long should my marketing campaigns last?

One of the most confusing parts about sending a marketing campaign is to figure out how long it should run and how many times you should...

Scout + AI: How the Real Estate industry is finding huge value new through technology

We all know that the real estate market can be a tough one to crack. It takes a lot of hard work, dedication and a knack for networking...

Use Scout's pre-defined Audience Profiles to easily connect with your ideal customers

If you're like us, you probably stare at lists of thousands of contacts and agonize over narrowing down who your ideal customer actually...