Product
🤖 The Automated Agent: How to Send AI Video Outreach with Scout, HeyGen and n8n
Tired of sending static emails that get lost in the inbox? In today's competitive world of marketing, standing out means getting hyper-personal, and nothing is more engaging than a video message. But sending a custom video to every prospect? That sounds like a full-time job. Fortunately, modern automation tools allow you to combine predictive data with AI video generation to create a scalable, personalized outreach system. Below is the blueprint for creating a powerful, evergreen workflow...
🌊 The $11 Trillion Secret: Your Blueprint to Dominate the Downsizing Market
This week on Lab Coat Agents , hosts Tristan Ahumada and Drew Fabrikant , CEO and founder of Scout , broke down how to tap into the massive $11 Trillion Downsizing Market . They shared a step-by-step guide on how real estate agents can use data, automation, and precision targeting to establish themselves as the definitive go-to expert for downsizers in their neighborhood. View the replay here. The Silver Tsunami is Here: Why Downsizers are Your Next Listings In a recent, high-value LabCoat...
The 4D Framework: How to Predict Life Events That Trigger Home Buying and Selling
When it comes to real estate, timing is everything . Most agents focus their efforts on buyers and sellers already in the market —but the most powerful opportunities lie just before that. At Scout, we believe in getting ahead of the curve. That means identifying people before they hit Zillow, before they reach out to an agent, and before they even realize they’re ready to move. 🎯 What Are the 4D Triggers? Think of the 4D Framework as a simple, powerful way to categorize the most common...












