Use Scout's pre-defined Audience Profiles to easily find your ideal customers

If you're like us, you probably stare at lists of thousands of contacts and agonize over narrowing them down your ideal customers.


Let's be honest, it would be nearly impossible to combine all of the information available about your customers and prospects, enter it all in an organized spreadsheet, and then try to figure out a way to make it useful for sales and marketing campaigns.


And that's why Scout decided to build Audience Profiles, so that with the click of a button, you can take all of this data and use it to instantly identify people who fit into a your target audience, like "people who are likely to sell a home" or "high income households" or even identify the ideal patient for the grand opening of a Chiropractic office.


Now, using predictive analytics, we take all of this information, and so much more, to make it useful to you when trying to find and engage the right customers.

Name

Age

Interests

​Children

Address

Education Level

Income

​Homeownership

City

Gender

Lifestyle

Mortgage Info

State

​Occupation

Credit Score

Hobbies

Zip

Ethnicity

Car Type

Birthdate

We also made it SIMPLE, so all you don't have to worry about building algorithms or target lists - or even having choosing the right audience - everything is pre-loaded in the campaign that you choose!



You'll also have the ability to further narrow down your criteria, with industry specific filters. And if you want to exclude anyone that's already in your contacts, just check the option and you're good to go.


We can't wait to see which campaigns you run first! We'll have more information on new features and the waitlist over the next few weeks, so make sure to be on the lookout! Be sure to follow our Facebook Page and our LinkedIn for the latest content.

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