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Drive More Listings Using AI-Powered Property Reports

BY ZACH GORMAN

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The Action Plan

1. Target Closest Homeowners: Use the Closest Homeowners segment and search the listing's zip code, or draw a custom location using Scout's mapping tool, to build your neighborhood outreach list. A range of 200-350 is a great number to start with.


2. Create Your Report with Real Reports: To be written


3. Send Your Scout Campaign: Execute a two-step email strategy: first, introduce homeowners to their property’s potential with a link to the Real Reports neighborhood analysis. Then, follow up with those who engage, offering a free consultation to discuss maximizing their property’s value.


4. Track Your Data and Follow Up: Monitor the engagement metrics from your Scout campaign. Identify homeowners who opened the report or clicked on links. Prioritize these leads for follow-up, and give them a phone call to discuss the insights in the report and explore how you can assist them further.

Expert Insights

To be written

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