New York, NY – January 17, 2019 /MarketersMedia/ —
Scout, a real estate technology company providing buyers, sellers, and renters with data-driven insights into the performance of over 2 million real estate agents, announced a new brand identity and broadened expansion plans. Following a successful pilot program, Scout will bring its free-to-use service to all major US cities, improving the way that buyers and sellers find experts in the real estate industry.
“Simply put, we want to empower clients to make critical decisions around the engagement of real estate service professionals quickly, yet thoughtfully, based on the best data available,” said Drew Fabrikant, CEO, and founder of Scout. “Our new image and search platform reflects these goals of efficiency, transparency, and ultimately, trust.”
Until this point, real estate agent and broker performance has been hidden behind lead generation platforms like Zillow’s controversial Premier Agent, or peer review sites like Yelp!, which make it difficult or confusing for consumers to find professionals with relevant experience for their specific needs. Scout takes a more objective and client-centric approach, matching a user’s criteria to an agent’s local expertise, rather than by promoting agents through ad placements or having users combing through dozens of subjective, inconsistent, and unreliable reviews.
“For the team at Scout, we see it as our primary mission to help our clients feel more comfortable about buying or selling real estate, and to ensure their success by working to increase transparency in the industry,” said Fabrikant. “In a space where it seems nearly impossible to do so, we just want to make it easier and more efficient for them to find the best representation when it comes to selecting an advisor for the largest financial transaction of a lifetime.”
Visit trustscout.com to learn more about Scout’s mission to simplify and improve the way that consumers find top performing real estate professionals all across the nation.
Learn more about Scout. by visiting www.trustscout.com.
Communications and Marketing